“Malin is an excellent coach. She is very professional, knowledgeable and extremely helpful. Working with her helped me clear my mind and stay focused." DM, Executive Director, a business client. 

"Malin is a warm empathetic listener and asked great questions which helped me explore my feelings and circumstances that were keeping me stuck" EW, a life coaching client.

Do you want to live a happier life?

Feeling stuck? 

Not knowing what decisions to make?

Want something more out of life?

Book a free trial session and I will explain how coaching might benefit you.


Support that makes a difference

"Optimism is the faith that leads to achievement"

In life we sometimes meet challenges, it can be in personal life or in work life. Life is not perfect, but how well we cope with the challenges depends on how we approach them.


Whatever obstacle that arise in life, nothing is too small to be ignored as “not important” if it affects our wellbeing. And the good news is, by addressing it we can do something about it.

Wandering Traveler
Networking Event
Stones of Meaning_edited.jpg
Business Meeting

Life Coaching

Get the Most out of Life

Business consulting

Guidance & Inspiration

Psychological support

Embrace Life’s Challenges

Executive Coaching

Improve business outcomes


About Me

My passion is to help others reach their potential!


 I help the individual getting closer to pursue his or her dream or the company to reach a goal. 

I am an  ICF trained coach and I hold a BSc in Psychology and a MSc in Organisational Psychology.

My special focus is on motivation, decision making and organisational development.

I have a background in the event business, organising team events, and I also have worked in a big international NGO as support to the Director and the board. I have lived in different countries and I speak English, Spanish and Swedish fluently.

My life experience helps me work well with people from all walks of life. 

Besides coaching and consulting I also act as a sounding board for Entrepreneurs, Start ups and Executives.

I am based in Central London.  I work online via zoom, Skype and Whatsapp in addition to face to face meetings.

Please get in touch to book a free trial session that lasts 15 minutes. 

All the best, Malin Lo

Frequently Asked Questions

What are the fees?

Private clients:

I offer bespoke fee schemes as everyone´s needs are different. Most popular is a package of 4 sessions.

During agreed coaching period (usually 4-6 weeks) support via e-mail and texts are included. 

Due to Covid I offer 50% off for vulnerable and NHS staff.

Please get in touch for a quote. Limited availability. 

Business clients:

£250 per session is the normal rate. Executive Coaching or consulting is priced differently depending on the needs of the organisation.  Please get in touch and we can discuss what tailor made solutions I can offer your company.

How many sessions do I need?

Usually 4 sessions or more is to recommend as it is usually what it takes to make a client feel empowered enough to make his or her own choices and walk the direction he or she wants to walk.

How does the coaching work?

I help the client to become aware of possible choices and directions he or she can take. I listen between the lines and I give suggestions if the client so wishes. 

My coaching is structured to help the individual make a positive change in a short period of time, if he or she wishes to do so. I work with goal setting and resilience amongst other things. 

The client usually talks and I ask questions to make him or her think in new ways. I make sense of what he or she is saying and I help organise and prioritise the thoughts for him or her. I make notes and I summarise "next step, "the goal set" or "action to do" after each session and I send it to the the client after each session if the client so wishes. This is shown to help a great deal, especially when the topics are

"make a change in lifestyle"


"lose weight"

"making the right decision"

The client is never really alone in her or his lifestyle change as she or he can text, or e-mail, me for quick advice during this time and I answer as quick as I can, usually within 12 hours.*

In short: I help the individual perform better, and to achieve his or her personal best.

*This applies to clients who have signed up for 3 sessions or more.

What kind of issues do clients usually need help with?

  • Career advice

  • Behavioural change

  • Live a healthier life

  • Relationship issues

  • Bringing up children

  • Stop smoking or lose weight

  • Divorce

  • "CEO Lonely at the top" 

  • To live life to the full

  • Company start up

I am not living in London, do you do skype or zoom sessions?

No problem at all! I do skype, zoom, or phone sessions, as well.

What is coaching?

"Coaching is a form of development in which an experienced person, called a coach, supports a client in achieving a specific personal or professional goal by providing training and guidance. The learner is sometimes called a coachee."

Coachar du på svenska?

Ja, jag coachar på svenska.

Get in Touch

“Our life is what our thoughts make it”

Marcus Aurelius

Get in touch!

Please let me know a bit about you and what you feel I can help you with. All information is handled with strict confidentiality. First consultation by phone, 15 minutes, is free of charge. 

Thanks for submitting!